Poundfield Products Whitley Bay

[Update] Whitley Bay Sea Defence Project

Posted on: December 6th 2017    •    Posted in: Case Studies

Whitley Bay project delivered to time and budget – in spite of technical complexities

Our bespoke products team are celebrating this week after completing a key stage in a prestigious project in north east England.

Led by director Tim Evans, the team has been commissioned to deliver 2000 bespoke sea defence wall panels to the Central Lower Promenade in Whitley Bay, North Tyneside as part of the local council’s £36m seafront regeneration plan covering a stretch from St Mary’s Lighthouse to Cullercoats Bay.

The wall panels have been ordered by Hall Construction Services Limited, the company commissioned to re-build the promenade making it both better able to cope with the depredations of the North Sea and attractive for residents and visitors alike.

Previous: Whitley Bay – First stage of “highest precision coastal project” completed »

A key requirement of the contract – the installation of the first two walls – had to be completed, to allow all works to be off the beach level by the onset of winter.

In spite of the challenges of producing a myriad of one-off moulds, including a number of special coping units running up alongside the stairs, this tough task was achieved with a couple of days to spare.

Tim Evans explained that “probably the most challenging issue during this, the second, phase of work, was the installation of the only stair access down to the beach. All the coping units had to be made as one-offs on different days using adapted steel moulds and any imperfections were unacceptable due to health and safety issues thanks to the high volume of use of this stair by the public.

“We had to get everything right at the first attempt and deliver each unit onsite in time to ensure we vacated the beach by the close of October. By working very closely with our colleagues at Hall Construction, I’m pleased to say that by balancing quality and quantity of output, Poundfield Products got our equations absolutely right each and every time.”

Stephen Bromley, business development manager at Hall Construction Services, added “this scheme has been challenging for our site team, so the continued partnership working with Poundfield has certainly assisted us in progressing the works. I look forward to the project continuing throughout the winter period in preparation for a first quarter completion in 2018.”

Matt Moss, commercial director at Poundfield Products, summed up his bespoke team’s challenges and achievements as “being at our very best every day to make sure the stairs from the promenade are usable and safe for when the whole promenade is re-opened to the public next year.”

“I’m very proud, but not surprised, as to what we’ve achieved at Whitley Bay. Poundfield is all about quality: quality of products, quality of delivery and quality of customer service.”


Photos from the Whitley Bay Sea Wall project

Click to expand the photos.

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Contact our bespoke department

Do you have a similar project that you would like our bespoke team to help out on? Contact us on 01449 723150 for more information.

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